Debock Sales Marketing Ltd

Debock Sales and Marketing Ltd

About the Company

Debock Sales and Marketing Ltd (Incorporated in 2008) is Company engaged in the business of manufacturing and trading of agricultural equipment.

Company is a manufacturer and suppliers of range of agricultural equipment mainly Tractor Trolley, Agricultural Thresher, Mould Board Ploughs, Mounted Disc Ploughs, Tillers, Tanker, Combine Machine, Seed Drill Machine, Mounted Disc Harrows, Tractor Cultivators, Chaff Cutters etc.

Company’s manufacturing facilities are located at Panwad Mod, NH-12, Gopipura Post, Deoli, Tonk Rajasthan and are wellequipped with required facilities to facilitate smooth manufacturing process.

Company is also engaged in the hospitality services. Keeping in consideration the future concept of tourism in Rajasthan particularly in Deoli district area where  there is no better option of hotels are available Company decided to commence its business in hospitality services by opening a class hotel (Hotel Debock Inn) in July  2015 at Deoli in Tonk District. In this regard the Company entered into a MOU with Rajasthan Government.

Company has following Divisions:

  • Agriculture Division.
  • Hotel Division.
  • Sales and Marketing Division.

 

Agriculture Division:

Company had commenced business in the field of agriculture equipment in July 2015 by establishing their manufacturing/trading unit at Deoli on NH-12 (Jaipur – Kota Highway).

In the said division they manufacture the equipment which are used in the farming segment, like – Harrow, Trolley, Seed drill, Cultivator water tankers, Land Leveler, Sherna and diesel tanks.

Company is also trading in some agriculture items – like Thresher, Rotavators MB plough Disc plough and Tillers from the renowned parties to establish in the market and to meet the requirement of the area concerned farmers.

Company has organised the sale of the agriculture equipment through establishing dealership points in the Rajasthan at various district levels.

Major products manufactured by the Company are as follows:

  • Tractor Trolley.
  • Agricultural Thresher.
  • Mould Board Ploughs.
  • Tillers.
  • Tanker.
  • Seed Drill Machine.
  • Tractor Cultivators.
  • Chaff Cutters.

 

Hotel Division:

Company commenced its business in hospitality services by opening a class hotel (Hotel Debock Inn) in July 2015 at Deoli in Tonk District on NH -12. in July 2015.

This hotel is provisioned with 18 Ac rooms with full amenities, Roof Top restaurant, Lift, telephone facilities and Conference AC Hall.

Management Team:

  1. Mr. Mukesh Manveer Singh (Designation: Managing Director)
  2. Mr. Ashokkumar Nanakchand Mahawar (Designation: Non- Executive Director)
  3. Ms. Priyanka Sharma (Designation: Non- Executive Director)

 

Promoters Average Acquisition Cost:

Name of the Promoter No. of Shares held Average Acquisition Cost (in Rs.)
Mukesh Manveer Singh 48,07,624 26.93

 

Promoters Stake Pre & Post Issue:

Shareholder Name Pre Issue Stake (%) Post Issue Stake (%)
Promoters
Mukesh Manveer Singh 80.13 58.48
Promoter Group Entities               8.63               6.30
Total 88.76% 64.78%

 

Objectives of the Issue:

To Meet the working capital requirement.

 

Financials of the Company:

(in Crores) FY 13 FY 14 FY 15 FY 16 FY 17 31st Dec 17
Revenue 0.033 0.10 4.08 10.26 16.14 7.71
Net Profit 0.019 0.023 0.025 (-0.022) 0.51 0.27

 

Valuation of Peer Group Companies:

Company Name Face Value EPS PE Ratio RoNW NAV
Debock Sales and Marketing Ltd 10 5.11 3.91 31.98 15.97
Sprayking Agro Equipment Ltd 10 0.29 81.72 0.01% 24.77

 

IPO Details:

Details Info
Issue Opens on 24th May 2018
Issue Closes on:. 28th May 2018
Issue Price Rs.20
Face Value Rs.10
Minimum Lot 6000 shares
Minimum Investment Rs.1,20,000
Issue Constitutes 27.01%
Issue Size Rs.4.44 cr
Market Cap Rs.16.44 cr
Listing at NSE SME
Equity Shares Offered (Fresh) 22,20,000
Equity Shares Prior to the Issue 60,00,000
Equity Shares after the Issue 82,20,000

 

Subscription Details: (Will be Updated)

(Subscription-Category-Wise (no. of times) Till time : 06:00 PM) Shares Offered 24/5 Day-2 Day-3 Day-4
HNI 10,50,000 0.00
Retail 10,50,000 0.57
Others  1,20,000 0.00
Employee ——— —–
TOTAL 22,20,000 0.027

 

IPO Valuation Parameters:

Earnings Per Share (EPS) Price To Earnings ratio (PE) Return on Net Worth (RoNW) Net Asset Value (NAV)
5.11 3.92 31.98% 15.97

 

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Company Contact Info:
Debock Sales and Marketing Ltd
51, Lohiya Colony, 200ft Bye Pass Vaishalinagar,
Jaipur –302 021, Rajasthan
Tel: + 91-0141-2358654
Fax:+91-0141-2359381
E-mail: info@debockgroup.com
Website: www.debockgroup.com

 

IPO Registrar Info:
CAMEO CORPORATE SERVICES LIMITED
Subramanian Building No. 1, Club House Road,
Chennai – 600 002
Tel: +91 – 44 – 2846 0390, +91 – 44 – 2846 1989
Fax: +91 – 44 – 2846 0129
SEBI Registration No.: INR000003753
Email:cameo@cameoindia.com
Website: www.cameoindia.com

 

Lead Manager to the Issue:
GRETEX CORPORATE SERVICES PRIVATE LIMITED
Registered Office: Office no.102,
1st Floor, Kanakia Atrium-2, Chakala Andheri
Kurla Road, Behind Courtyard Marriot, Mumbai – 400093
Tel No.: +91 – 33 – 40069278
Email:info@gretexgroup.com
Website: www.gretexcorporate.com