About the Company:
Campus Activewear Ltd is the the largest sports and athleisure footwear brand in India in terms of value and volume in Fiscal 2021.
Company introduced the brand ‘CAMPUS’ in 2005 and are a lifestyle-oriented sports and athleisure footwear company that offers a diverse product portfolio for the entire family.
Company offers multiple choices across styles, color palettes, price points and an attractive product value proposition.
Company had an approximately 15% market share in the branded sports and athleisure footwear industry in India by value for Fiscal 2020, which increased to approximately 17% in Fiscal 2021.
Company covers more than 85% of the total addressable market for sports and athleisure footwear in India as of Fiscal 2021, which is the largest market coverage amongst key sports and athleisure footwear brands.
Company is one of the very few established Indian brands in a segment which is primarily dominated by international brands.
Company’s manufacturing capabilities.
Company owns and operates five manufacturing facilities across India with an installed annual capacity for assembly of 28.80 million pairs as on December 31, 2021.
Company’s manufacturing facilities have installed capacity to manufacture 4.80 million footwear uppers and 10.80 million footwear soles annually as on December 31, 2021.
The manufacturing facilities gives company the ability to manufacture 37.50% of our requirements of soles and 16.67% of footwear uppers in-house and 100% in-house assembly of all our products.
Company’s Distribution Network:
Company has over 425 distributors directly servicing and fulfilling orders of over 19,200 geographically mapped retailers at a pan-India level as on December 31, 2021.
Company has an extensive online sales presence through third party pure play marketplaces, third party managed marketplaces and online-to-offline B2B platforms such as Flipkart, Myntra, Fynd and Udaan among others as well as our own e-commerce website.
Company has sold more than 7.00 million pairs through online channels since Fiscal 2019 up to December 31, 2021.
Plans to Increase distribution network:
Company has added 190 and 70 new distributors in Fiscal 2021 and nine months ended December 31, 2021, respectively.
In addition, company has added 9,786 and 2,085 new retail points of sale in Fiscal 2021 and nine months ended December 31, 2021. Company aims to continue to increase the distribution network in the states we currently operate.
Percentage of revenues from North, South, East and West Regions:
Company’s product portfolio:
Company’s product portfolio is extensive with 1,433 active styles for men, 241 active styles for women and 485 active styles for kids and children as on December 31, 2021.
Company offer one of the widest portfolios of footwear products among sports and athleisure footwear brands in India in terms of SKUs as of September 30, 2021.
Average Selling Price (ASP) for company’s products:
The ASP for company’s products has increased by 27.77% between Fiscals 2019 and nine months ended December 31, 2021.
For Fiscals 2019, 2020 and 2021 and nine months ended December 31, 2020 and December 31, 2021, the ASP per pair was Rs.481, Rs.509, Rs.546, Rs.533 and Rs.615, respectively.
- Mr. Hari Krishan Agarwal (Designation: Chairman and Managing Director)
- Mr. Nikhil Aggarwal (Designation: Whole-Time Director and CEO)
Objectives of the Issue:
Offer for Sale: (Rs.1400 cr)
- Each of the Selling Shareholders will be entitled to the proceeds of the Offer for Sale. Company will not receive any proceeds from the Offer for Sale.
Financials of the Company:
|(in Crores)||FY 19||FY 20||FY 21||31st Dec 21|
|Issue Opens on||26th April 2022|
|Issue Closes on:.||28th April 2022|
|Issue Price||Rs.278 – 292|
|Retail Category Allocation||35%|
|Minimum Lot||51 Shares|
|Issue Size||Rs.1400 cr ($185 million)|
|Market Cap||Rs.8886 cr ($1.16 billion)|
|Listing at||NSE & BSE|
|Equity Shares Offered (OFS)||4,79,50,000|
|Equity Shares Prior to the Issue||30,43,26,004|
|Equity Shares after the issue||30,43,26,004|
|Finalization of Basis of Allotment||on or Before 4th May 2022|
|Initiation of Refunds||on or Before 5th May 2022|
|Credit of Equity Shares:||on or Before 6th May 2022|
|Listing Date:||on or Before 9th May 2022|
|Check IPO Allotment Status:|
Link InTime Website : https://linkintime.co.in/PublicIssue/
BSE IPO Website: https://www.bseindia.com/IPO/Allotment
|Company Contact Info:|
|Campus Activewear Limited
D-1, Udyog Nagar
Main Rohtak Road
New Delhi – 110041, Delhi, India
Telephone: +91 11 4327 2500
|IPO Registrar Info:|
|Link Intime India Private Limited
C 101, 247 Park, L.B.S. Marg
Vikhroli (West), Mumbai 400 083
Telephone: +91 22 4918 6200